{"product_id":"vespa","title":"Vespa","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan class=\"TextRun SCXW255038768 BCX4\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed GrammarErrorHighlight SCXW255038768 BCX4\"\u003eFirst\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW255038768 BCX4\"\u003e\u003cspan\u003e \u003c\/span\u003eyou hear it: a soft buzz cutting through the street. Then you see it, and just like that, it is gone. At eighty years old, the Vespa\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW255038768 BCX4\"\u003eremains\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW255038768 BCX4\"\u003e\u003cspan\u003e \u003c\/span\u003eone of the most electrifying icons ever to grace the open road, and now, for the first time, Assouline captures its singular spirit in a volume worthy of its legend.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335551550\":1,\"335551620\":1,\"335559738\":240,\"335559739\":240}' class=\"EOP Selected SCXW255038768 BCX4\"\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW255038768 BCX4\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW255038768 BCX4\"\u003eStructured thematically rather than chronologically, this book traces the evolution of a brand that has never lost its essence, exploring Vespa's deep roots in Italian culture, its prominence across subcultures, its enduring relationship with fashion, film, and sport, and its remarkable ability to feel like a personal accessory as much as a vehicle. Rare archival material including vintage brochures, original global advertisements, and historic calendars drawn from the Vespa archive brings each chapter to vivid life.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335551550\":1,\"335551620\":1,\"335559738\":240,\"335559739\":240}' class=\"EOP Selected SCXW255038768 BCX4\"\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW255038768 BCX4\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW255038768 BCX4\"\u003eWritten by Michael Köckritz, award-winning publisher and editor in chief behind some of the world's most celebrated design and lifestyle publications, this is not a technical manual or a collector's catalogue. It is a cultural portrait.\u003c\/span\u003e\u003c\/span\u003e\u003cspan data-ccp-props='{\"134233117\":false,\"134233118\":false,\"335551550\":1,\"335551620\":1,\"335559738\":240,\"335559739\":240}' class=\"EOP Selected SCXW255038768 BCX4\"\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan class=\"TextRun SCXW255038768 BCX4\" lang=\"EN-US\" data-contrast=\"none\"\u003e\u003cspan class=\"NormalTextRun SCXW255038768 BCX4\"\u003eFor the free-spirited,\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW255038768 BCX4\"\u003ethe adventurous\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW255038768 BCX4\"\u003e, and those who understand that the most iconic things in life are never merely functional\u003c\/span\u003e\u003cspan class=\"NormalTextRun SCXW255038768 BCX4\"\u003e.\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003ePage count\u003c\/h4\u003e\n\u003cdiv class=\"product-details__detail-list-item\"\u003e\n\u003cdiv class=\"product-details__detail-list-item\"\u003e\n\u003cdiv class=\"product-details__detail-list-item\"\u003e\n\u003cp\u003e292 pages\u003c\/p\u003e\n\u003ch4\u003eNumber of illustrations\u003c\/h4\u003e\n\u003cp\u003e188\u003c\/p\u003e\n\u003ch4\u003eLanguage\u003c\/h4\u003e\n\u003cp\u003eEnglish\u003c\/p\u003e\n\u003ch4\u003eReleased on\u003c\/h4\u003e\n\u003cp\u003eJune 2026\u003c\/p\u003e\n\u003ch4\u003eDimensions\u003c\/h4\u003e\n\u003cp\u003eW 10 x L 13 x D 1.5 in\u003c\/p\u003e\n\u003ch4\u003eCover materials\u003c\/h4\u003e\n\u003cp\u003eMatt coated hardcover with gloss lamination\u003c\/p\u003e\n\u003ch4\u003eISBN\u003c\/h4\u003e\n\u003cp\u003e9781649806390\u003c\/p\u003e\n\u003ch4\u003eWeight\u003c\/h4\u003e\n\u003cp\u003e6.17 lb\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-details__detail-list-item\"\u003e\u003c\/div\u003e\n\u003ch4 class=\"product-details__detail-list-item\"\u003eAuthor\u003c\/h4\u003e\n\u003cp class=\"product-details__detail-list-item\"\u003eMichael Köckritz\u003c\/p\u003e\n\u003cdiv class=\"product-details__detail-list-item\"\u003e\n\u003ch4\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/h4\u003e\n\u003ch4\u003e\u003cstrong\u003eAbout The Author\u003c\/strong\u003e\u003c\/h4\u003e\nWith supreme lightness and ease, journalist, author, artist, and media creator Michael Köckritz consistently generates attention-grabbing content, leaving a lasting impression on current and future-facing themes and on the lifestyle and luxury worlds. The publisher and editor in chief brings to life a whole range of books and lifestyle magazines that have regularly won national and international awards for years. The car culture magazine \u003cem\u003eramp\u003c\/em\u003e, the men’s lifestyle magazine \u003cem\u003erampstyle\u003c\/em\u003e, and the design magazine \u003cem\u003erampdesign\u003c\/em\u003e appear internationally and are considered trendsetting publications in their respective genres. He is the author of \u003cem\u003eCrazy about Rolex\u003c\/em\u003e and \u003cem\u003eMen’s Style Manual\u003c\/em\u003e, both published in 2026.\u003c\/div\u003e\n\u003cdiv class=\"product-details__detail-list-item\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch4 class=\"product-details__detail-list-item\"\u003eCare Instructions\u003c\/h4\u003e\n\u003cp\u003eHandle with Clean, Dry Hands: Always use clean, dry hands when handling your book to avoid transferring oils or dirt onto the pages and cover. \u003c\/p\u003e\n\u003cp\u003eAvoid Direct Sunlight: Prolonged exposure to direct sunlight may cause fading or discoloration of the cover and pages. \u003c\/p\u003e\n\u003cp\u003eStore in a Cool, Dry Place: Humidity and moisture can damage both the paper and binding. Store books upright on a flat surface, away from heat sources. \u003c\/p\u003e\n\u003cp\u003eDust Regularly: Use a soft, dry cloth or feather duster to gently remove dust from the cover and page edges. \u003c\/p\u003e\n\u003cp\u003eUse Caution When Opening: Do not force the spine flat, especially on new books, as this may damage the binding. \u003c\/p\u003e\n\u003cp\u003eKeep Away from Liquids and Food: Avoid placing books near food or beverages to prevent spills and stains.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Assouline","offers":[{"title":"Default Title","offer_id":45988700684486,"sku":"9781649806390","price":120.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0276\/4708\/2607\/files\/VESPA_Classic003.jpg?v=1782698823","url":"https:\/\/bjustfabulous.com\/products\/vespa","provider":"Just Fabulous Palm Springs","version":"1.0","type":"link"}